Lily’s Kitchen

Blue Thirst Case Studies | Lily's Kitchen - Creating natural, delicious and wholesome food for cats and dogs

Sector: eCommerce – Pet Food


Who Are Lily’s Kitchen?

Lily’s Kitchen are a pet food company creating delicious natural food for cats and dogs and we have worked with them for a number of years. They make healthy, nourishing pet food with organic ingredients that is approved by vets and nutritionists. Perfect food for your beloved pets.

What Did Our Client Need?

  • Organic Search – We worked with Lily’s Kitchen through three iterations of the website to insure organic visibility
  • Database Reporting – We provided insight into Lily’s Kitchen customer behaviour
  • Strategy – We have developed a multi-channel plan to tell new customers about the amazing benefits of Lily’s Kitchen’s great products at a cost per new customer that works with their business model
  • Campaigns – In addition to planning, we have been running paid search, social and content campaigns in order to deliver the results we planned and predicted in our strategy

What Was Achieved?

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What Did Our Client Think?

“Blue Thirst have been a technical partner of Lily’s Kitchen for many years now. We originally started working with them to improve our SEO and now have #1 rankings for important terms such as [organic dog food] and [organic cat food]. Blue Thirst manage very profitable PPC campaigns for us and work well on a project by project basis; partnering with our other agencies to ensure we achieve the best results.”

Maxine Dawson – Head of eCommerce at Lily’s Kitchen

Strategies Used

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Our Services

  • PPC Partnering
  • PPC Advertising
  • SEO Partnering
  • SEO
  • Data Analysis
  • A/B Testing
  • Database Reporting
  • Digital Strategy
  • Retargeting
  • Social Marketing
  • Site Build Assistance