Pinterest is expanding their partnership with Shopify to 27 new countries.

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    This will give more than 1.7 million Shopify merchants an easier way to advertise their products on Pinterest using the Pinterest plugin. Merchants will be able to use shoppable Product Pins across the site and they will also have access to dynamic remarketing for Pinterest ads.

    With this, Pinterest is also implementing multi-feed support for Catalogues. Merchants will be able to have up to 20 product feeds, each indicating specific location data such as currency, language and product availability. This will make it easier for retailers to engage with shoppers worldwide.