28th April – This Weeks Digital News

Check out the latest news that has been released over the past week.

New Intern Position Available – Digital Marketing Intern (Santander/Bournemouth University Internship Scheme)

Santander and Bournemouth University has introduced a funded internships scheme, aimed at final-year students and those who graduated within the past two years. The scheme is live now with the aim that all students will have completed their internship or have one in place by 30th June 2014. The scheme will provide funded internships which lasts for 3 months within SME companies at a minimum of £3,000 per student.

For more information click here

Google Analytics – Unleash your productivity with asset sharing

Google Analytics has announced a series of asset sharing tools. One of the latest tools is Permalink; which is an easy to use and privacy friendly way to share configuration assets. When sharing an asset, Google creates a copy and gives the asset a unique URL. When you want to share your asset, just provide the unique URL; this remains private as someone can only have access if they have the URL.

Full Article Here

Google Adwords – Boost your mobile ROI through smart mobile site design

Adwords has released a number of findings on the principles of mobile site design. This is to help you develop a mobile site that delights customers and drives conversions, helping you get the most out of your mobile driven site. One of the findings were misconceptions on mobile sites, where users were presented with a link to visit the ‘full site’. This gives users the impression that they might be missing out on certain things if they stayed on the mobile site. When in reality, mobile sites are in a more easy to view format.

 

Full Article Here

 

 

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