Facebook has acquired Kustomer, a top-rated CRM for business to manage customer interactions. Facebook wants to give businesses access to the best tools which help them to deliver excellent service and support.

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Businesses know that when the phone rings, they need to answer. Messages are now becoming just as important and businesses need to adapt. With Kustomer, businesses will be able to see customer conversations from multiple channels in one single-screen. It will also help businesses to automate tasks so that agents can focus on providing great customer service.