Sector: eCommerce – Homeware
Who are they
Binopolis are a leading online supplier for household bins of every variety. Stocking the top brands, Binopolis have an extensive range of kitchen bins, recycling bins, liners, filters and much more. They really have it covered from all angles and, in addition, their customer service is second to none.
What did our client need
We worked with Binopolis to assist in the launch of their online shop, ensuring all technical bases were covered. We were also commissioned to run the Binopolis PPC campaigns, focussing specifically on search and shopping.
We implemented our processed approach to setting up a range of PPC campaigns. Before anything, we needed to work with their development agency to setup a correctly functioning Google Merchant Centre feed. Once setup, we used this to power the Google Shopping campaigns for their range of bins.