Reserve Wines

Sector: Drink & Beverage

Who are they

Reserve Wines are an online and in-store wine merchant that stock a wide range of delicious wines for every occasion. With five stores and their online shop, Reserve Wines are a leader in the industry for stocking the best wines on offer.

What did our client need

Reserve Wines had an excellent existing customer base and sale volume from their physical stores. However, we looking to grow the volume of online sales and base of new customers. We started working together in December, right before their peak period at Christmas.

They came to Blue Thirst to run digital ads across Google Ads and Meta Ads to promote their products.

Our targets for Reserve Wines were to:

Grow brand awareness of Reserve Wines
To increase the volume of online sales and revenue at a profitable rate
To attract new customers and returning customers

What was achieved

2000 %

increase in transactions (Dec 2021 compared to Dec 2020)

255 %

increase in revenue (Jan – June 2022 compared to July – Dec 2021)

53 p

average cost per click

What did our client think

“Having never made paid search work before, we were really impressed with how quickly the team came in and delivered great results, especially at such a competitive time as Christmas. They’re a really friendly and responsive team to work with and were very proactive in making changes to drive improvements.” – Marketing Manager, Reserve Wines

PPC:

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